Logo Design Series – Research and Planning
With these tips, you can easily learn the importance of branding and logo design. Logo design is a delicate balance of branding, design and other…
Business Marketing
The 8 Best Tips for Working With Logo Designers
Working with a logo designer to create a new logo is a process that every business will need to go through at some point in…
The 4 Fundamentals of a Great Logo
1. Simplicity The best company logo design simply and effectively conveys an emotion or idea without trying to say too much at once. Flat shapes,…
3 Tools to Help You Manage Your Customer Review Program
When you’re trying to establish a strong reputation in today’s online marketplace, customer reviews are one of the most powerful ways to make your company…
7 Tips to get more Customer Reviews
Today’s world is fiercely competitive for businesses. Having a strong bank of glowing customer reviews is a fantastic way to lend credibility to your site,…
Your Roadmap to Effective Local SEO – Part 2
Getting SEO right takes time, money, effort, and patience. Achieving great rankings in the search engine results is a process and one that requires persistence.…
Is Social Media Really Worth it for Small Businesses? – Part 2
This is the second part of a Huffington Post interview I did on the relevance of social media for small business with the head of Facebook…
The 4 Biggest Benefits of SEO for Small Businesses
Many small businesses, especially those with limited marketing budgets, treat search engine marketing as an afterthought. It’s where they focus their energy after they’re done…
The 10 Easiest Ways to Start Marketing Your Website
So you have designed a website, you’ve had your content written, and everything looks great. Except now you have one big problem; how do you actually…
Is SEO or PPC Right for Your Business? Ask Yourself These 3 Questions
Often SEO and PPC are approached with separate strategies. And while they are dissimilar in many ways, it is still important to remember that they…